A Guide to Facebook’s Ad Targeting Options

More than a billion people log in Facebook every day. What does this mean from the perspective of marketing and advertising?  It means that Facebook has ample amount of data on its hands waiting to be used. This data has been accumulated over the years where Facebook has kept an eye out on what you are liking, what you are sharing, what you are commenting about and what updates you are putting on the timeline. All this information when combined...