Rise of “Tweet Chats” – A Live User Engagement Activity

Twitter has leveraged the idea of being a platform of, by and for people - where they are free to share opinions, comments, jokes, and questions - in front of listeners/online audience. Gradually it became a great tool for people from different spheres of life to connect with large masses by putting their views and thoughts into 140 Characters packet, which calls for more concise and compact conversations, unlike Twitter's social-counterparts. Di...

As a part of their #Breathless Campaign on twitter, brand Mirinda came up with an idea of fusing two of the most enticing concepts of this new (and mostly ‘online’) generation – flash mobs & social network - and delivered an effective brand engagement opportunity. Whether you like it or not, flash mobs are here to stay. Few years of from its inception, this idea spread faster than forest fire to become a common trend and nowadays you c...

It’s high time we all get on the same page regarding Men’s Health Awareness campaigns. Whether it is No Shave November or Movember, these campaigns aim at changing the face of men’s health…quite literally. Movember or No shave November, it marks every November where men grow out their moustaches in an effort to create awareness regarding prostate cancer and other health issues faced by men. What previous Movembers has shown us is that n...

How essential are Social Media Icon Sets?

Social networking is an unfathomably powerful apparatus for sharing substance, boosting popularity, enhancing site design improvement, and getting found on the web. It is a viral method for showcasing and also corresponding with your clients.  With advancements of online innovations, social networking is presently all around, changing the way human collaborates. Thus, demands for social media icons are raised within web community especially web ...

More than 300 Million Monthly Active Users, 75 Million daily active users and 70 Millions of photos being uploaded daily says something, doesn’t it? Back in 2010, nobody would have thought that Instagram would become a huge entity within such short span of time. A small idea which took origin five years ago grew into a humongous social phenomenon where people are actively sharing their pictorial moments with the world. Started as an iPhone-only...